What Does Your Agency Do When Referrals Slow Down?
Wavo finds DTC brands in your niche that other databases miss. So you can start conversations on your terms.
From hoping referrals pick back up to seeing who’s actually out there
Used by agencies in paid media, Shopify, Amazon, retention, SEO, CRO, TikTok and more. Whether you're a solo operator or a 20 person team.
1. Show us your niche
Book a 15 min call and show us the kinds of brands you want to work with. Your product categories, revenue ranges, and platforms. We'll show you exactly how many good fit brands are out there for your niche.
2. We build your list with you
On the call, we filter Wavo's database to match your niche and show you ecom brands other databases miss. We can even help you figure out what to say to get interest without sounding like every other agency.
3. Leave with a live account and a real list
You leave with an activated trial, a list of DTC brands in your niche, a clear picture of what you've been missing, and what to say so your first message actually lands. No sales pitch. No vague demo. Just the data, in your account.
Why Outreach Didn't Work For Your Agency
If you’ve tried outbound before, or even considered it, you probably hit the same wall most agencies that work with DTC brands hit.
You bought a list from a general purpose database. A lot of emails bounced. The ones that didn’t were the same brands every other agency was already emailing. You sent 100s of messages, got two replies, and wrote the whole thing off.
Cold email doesn’t work for agencies.
Except the problem was never cold email. It was the list.
Tools like Apollo and ZoomInfo scrape LinkedIn to build their databases. But most ecommerce brand owners are not active on LinkedIn. They’re running stores, protecting their products from copycats, and acquiring customers through paid ads, social, email, and marketplaces, not building a professional network.
Wavo’s analysis of 2.8 million U.S. ecommerce brands found that roughly 40% are missing from the databases most agencies rely on.
That’s nearly half your addressable market.
So every agency doing outbound is fighting over the same 60%, sending the same messages to the same brands already drowning in agency pitches. Meanwhile, 885,000+ DTC brands sit untouched because other databases never found them. Even in very specific niches, there are good fit brands you’ve never seen.
Wavo finds them through their live store data: traffic patterns, ad spend, tech stack, and revenue signals. Real brand owners. Real email addresses. Not info@ inboxes. Not bounced contacts. Not recycled lists.
When you’re the only agency showing up in someone’s inbox, it’s not cold email. It’s a conversation. The kind you’d still feel good about if it got shared.
"We'd tried different ways to get new clients and nothing stuck. When we started using Wavo, we realized the problem was that we'd been working from the same data as everyone else. Now we're consistently booking 5-7 quality conversations and bringing on 1-2 new clients a month.”
Justin Wood
Produktiv (Paid Media)
"I was stuck at $20K a month grinding cold DMs with nothing to show for it. The brands I was finding were the same ones every other agency was hitting. Within weeks of switching to Wavo I was having real conversations with brands I'd never seen before. First time something actually worked consistently.”
Julian Sarmiento
SFL Ecommerce (Shopify Dev)
"We were using the same databases as every other agency, fighting over the same brands. Response rates were terrible. Wavo gave us access to brands other agencies weren't finding. We grew from 7 staff to 45, and seven years later Wavo is still our number one source of new clients.”
Gabe Ray
Evolved Commerce (Amazon Growth)
Built for agencies where reputation is everything
I’m Anton van Rhyn, founder of Wavo. I’ve been helping agencies find and reach DTC brand owners since 2018.
I built Wavo because general purpose prospecting tools were never built for the ecommerce market. Most tools rely on LinkedIn data, which means they miss a huge part of the brands agencies actually want to work with.
We don’t do “spray and pray” cold outreach that’s become the status quo. Wavo is for agencies that would rather send 50 relevant messages than 5,000 garbage ones, and want every email to pass the screenshot test (you’d be proud of it even if it got shared in a Slack group).